About Us

At Pretty iLL Vintage, we believe style is a celebration of individuality, creativity, and the timeless appeal of vintage fashion. 

Founded by Dawn Maldonado, a New York City native based in Los Angeles, Pretty iLL Vintage is built on a passion for discovering one-of-a-kind vintage treasures and giving them a new story to tell.

Since 2012, Dawn has specialized in vintage wardrobe styling for celebrities, independent artists, and on-set productions, bringing a stylist's eye to every piece she curates. That same year, she opened her Etsy shop. There, she has earned a 4.9 customer rating and star seller title through carefully curated vintage finds and exceptional customer service.

From rare deadstock and designer labels to everyday vintage favorites, every piece is handpicked for its authenticity, character, and lasting style. Each item is accurately described, measured, and inspected so you can shop with confidence.

Our philosophy is simple: Liberty and Vintage 4 All. Whether you're a lifelong collector or just beginning your vintage journey, we welcome you to Pretty iLL Vintage.